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Privacy Policy

Last updated: February 5, 2025

This Privacy Policy (“Policy”) describes how BVELLA.com (“Company,” “we,” “us,” or “our”) collects, uses, discloses, and protects the personal information of users (“you” or “your”) when you visit our website (the “Site”) and engage with our services. By accessing or using the Site, you agree to the terms outlined in this Policy.

1. Definitions

  • “Personal Information” refers to any information that identifies, relates to, or can be associated with an individual, including but not limited to name, contact details, and payment information.
  • “Non-Personal Information” refers to data that does not directly identify an individual, such as IP addresses, browser types, and aggregated user behavior.
  • “Processing” means any operation performed on personal data, including collection, storage, modification, and deletion.
  • “Third-Party Service Providers” refers to external entities that assist in website operations, payment processing, analytics, and marketing.

2. Information We Collect

We collect the following types of information:

a) Personal Information

  • Name
  • Email address
  • Billing and shipping addresses
  • Phone number
  • Payment details (processed securely through third-party providers)

b) Non-Personal Information

  • IP address
  • Browser type and device information
  • Website usage data (e.g., pages visited, time spent on site)
  • Cookies and tracking technologies (see Cookies & Tracking Technologies section below)

3. Purpose of Data Collection

We process your information for the following lawful purposes:

  • Order Fulfillment: To process and deliver purchases, including payment verification and shipment.
  • Customer Support: To provide assistance, address inquiries, and resolve issues.
  • Marketing Communications: To send promotional materials, newsletters, and special offers (with your consent).
  • Fraud Prevention & Security: To protect against fraudulent transactions, unauthorized access, and security breaches.
  • Legal Compliance: To fulfill regulatory obligations and respond to lawful requests.
  • Website Performance & Analytics: To improve website functionality and user experience.

We collect and process personal data under the following legal justifications:

  • Consent: When you provide explicit consent (e.g., subscribing to marketing emails).
  • Contractual Necessity: To fulfill a contract with you, such as processing your orders.
  • Legitimate Interest: To operate and improve our business without overriding your fundamental rights.
  • Legal Obligation: When required by law or regulatory authorities.

5. Data Sharing & Third-Party Disclosure

We do not sell, rent, or trade your personal data. However, we may share information under the following circumstances:

  • Service Providers: We work with third-party vendors for payment processing, order fulfillment, and website analytics.
  • Legal Requirements: We may disclose data when required by law, court order, or government regulations.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, personal information may be transferred.

6. Data Security Measures

We employ robust security measures to safeguard your information:

  • SSL encryption for secure data transmission
  • Restricted access to personal data
  • Regular security audits and monitoring

While we implement industry-standard precautions, no method of transmission over the internet is 100% secure. You acknowledge and accept this inherent risk.

7. Cookies & Tracking Technologies

We use cookies, pixels, and similar tracking technologies to enhance website functionality and user experience. You can control cookie preferences through your browser settings.

Types of Cookies Used:

  • Essential Cookies: Required for website operation.
  • Performance Cookies: Help us analyze user behavior and improve site functionality.
  • Marketing Cookies: Used for personalized advertising and promotional campaigns.

To opt out of tracking, you may adjust browser settings or use third-party privacy tools.

8. Your Data Rights

Depending on your location, you may have the following rights under applicable privacy laws:

  • Right to Access: Request a copy of personal data we hold about you.
  • Right to Correction: Update inaccurate or incomplete personal data.
  • Right to Deletion: Request the removal of your data, subject to legal limitations.
  • Right to Opt-Out: Unsubscribe from marketing communications at any time.

To exercise these rights, contact us.

Our Site may contain links to third-party websites. We are not responsible for their privacy policies or practices, and we encourage you to review their terms before sharing personal information.

10. Children’s Privacy

Our services are not intended for individuals under 13 years of age. We do not knowingly collect personal information from children. If you believe a child has provided us with their data, please contact us for removal.

11. Data Retention Policy

We retain personal data only for as long as necessary to fulfill the purposes outlined in this Policy, comply with legal obligations, resolve disputes, and enforce agreements.

12. Changes to This Policy

We reserve the right to update this Privacy Policy as necessary. Any changes will be posted on this page with a revised “Last Updated” date. Continued use of our Site after such modifications constitutes acceptance of the updated terms.

13. Contact Information

For questions or concerns regarding this Privacy Policy, please contact us.

By using BVELLA.com, you acknowledge and agree to the terms outlined in this Privacy Policy.